Get into the Fair for just $2 before 4 pm when you donate at least two (2) non-perishable food items or make a cash donation outside any Fair admission entrance. Stop by Central Park to get your picture taken on the official Wells Fargo stagecoach and learn about the Hunger Task Force farm while climbing on board a real tractor. Continue reading


Join Discover Wisconsin for an all-day celebration of the great Badger State! Stop by Central Park for activities, prizes and food from Discover Wisconsin and its partners. See the newest Chevys, and enter Sprecher Brewing Company’s brat and root beer float-eating contests! Buy two (2) adult admissions (age 12 & over) for ONLY $12 when you present your out-of-state ID at any Fair ticket window. Continue reading


Sentry, along with the Wisconsin Beef Council, will be in Central Park offering a wide variety of FREE product and beef samples. Also, join them for children’s activities and contests throughout the day. (FREE SAMPLES AVAILABLE WHILE SUPPLIES LAST).
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Check out what’s new at UW-Milwaukee. See cutting edge student projects, innovative faculty research, and exciting student performances. Kids can participate in the “Roar like a Panther” contest and athletic clinics. Stock up on Panther gear while learning about endless opportunities. UW-Milwaukee. Powerful Ideas, Proven Results.
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Visit Central Park to try some fun new flavors Jelly Belly Candy Company has cooked up! Check out the “Recipe Bar” and combine flavors of Jelly Belly beans into beanalicious new taste treats. Sample Tabasco® flavored Jelly Belly beans. Have your picture taken in the “Jelly Belly Kitchen” and stop by the Jelly Belly on Tour bus to spin the Beanboozled™ Wheel and taste weird and wild flavors like Pencil Shavings, Booger, or Skunk Spray! Continue reading


Celebrate the 10th Anniversary of Crazy Grazin’ Day this year! Come hungry and sample a variety of Fair foods available at over 50 food vendors who offer a variety of items at reduced prices! Pick up a Crazy Grazin’ brochure at any Fair Information Center, and look for posters displayed at participating vendors. Continue reading


Celebrate the spirit of the University of Wisconsin–Madison in Central Park! Join Bucky Badger, the UW Marching Band, students, faculty and alumni in Central Park for science demonstrations and discoveries, musical performances, athletic games and samples of specialty products. Receive $4 off adult admission until 4 pm with your donation of selected school supplies at any admission entrance. Continue reading


Say Hey to Patrick Cudahy. Join us and taste Patrick Cudahy Sweet Apple-Wood bacon and deli meats during our special sampling hours in Central Park. See what’s cooking with Chef Brian Moran. Enjoy the harmony of the Patrick Cudahy Quartet. Have a blast at the Radio Disney Jam Fest. And spin the Patrick Cudahy wheel to win a prize (while supplies last). Present your grocery store receipt in Central Park to receive a voucher for $5 off a SpinCity $30 ticket sheet. Continue reading


Come get a taste of the Big Apple without getting on a plane! Pick ’n Save invites you and the entire family to Central Park for a day full of food and fun activities, brought to you with help from our partners Kemps, Frito Lay, Nabisco and Bernatello’s Pizza. There will be something to do for all ages.
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Don’t miss a special military program at the Bank Mutual Amphitheater at 11 am. Activities will take place all day in Central Park, including performances by divisions of Navy Band Great Lakes, and the annual Veteran’s and Military Recognition Day Parade will kick off at 2 pm.

Veterans, Military personnel and their family members will receive FREE admission to the Fair with ID. Click here for details. Continue reading