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Demographics

  • Average Age of a Fairgoer - 37 years old
  • 42% of Children are between the ages of 11 and 15
  • 88% of Fairgoers reside in Wisconsin – one half of that live in Metro Milwaukee
  • Average Visits to the Fair - 2 times
  • Average Hours Spent at the Fair - 6 hours

Attendance Records

  • Total Attendance Record: 938,658 – 1990
  • Opening Day Record: 70,043 – 2004
  • Opening Friday Record: 85,425 – 2004
  • Opening Saturday: 119,794 – 1992
  • Opening Sunday: 105,327 – 1993
  • Monday: 97,994 – 1989
  • Tuesday: 156,244 – 2000 **
  • Wednesday: 108,368 – 1987
  • Second Thursday: 91,806 – 1994
  • Second Friday: 104,876 – 2002
  • Second Saturday: 120,726 – 2002
  • Second Sunday: 100,269 – 2003

Records date back to 1983

**Included free gate admission


2006 Grandstand

  • 65,000 Miller Lite Main Stage Attendance

Food

  • 360,707 Original Cream Puffs Sold
  • 19,085 Blue Ribbon Brownies sold
  • 42 Foods on a Stick
  • 160,000 Glasses of Milk sold at Herb Kohl’s Milkhouse
  • 58,000 Baked Potatoes sold in WPP
  • 110,000 New Berlin Lions Club Roasted Corn
  • 190, 416 Bottles of Water Consumed
  • 42,000 pork chop sandwiches by the Wisconsin Pork Producers
  • 3300 Marshmallows on a stick sold by Ultimate Confections
  • 5100 omelets by Wisconsin Poultry Producers

2006 Fun Facts

  • 38 Years of performances by the Kids From Wisconsin
  • 295 animals born in the Birthing Barn (6 calves, 217 piglets, 20 lambs, 30 ducks, 6 goats, 14 chicks)
  • 40,000 people visited the Pettit National Ice Center Cool Zone
  • 98,000 pounds of food donated to Hunger Task Force on Opening Day
  • 100,000 rides down the Giant Slide