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Sponsors are Our Partners |
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Experience Results at the Wisconsin State Fair
Customized sponsorship is the forte at the Wisconsin State Fair! Given the broad appeal
and sheer attendance numbers, our sponsors can be rest assured that their message
will reach their target audience. Whether it is your company’s goal to increase corporate
visibility, enhance brand awareness or to launch a new product, the Wisconsin State Fair
is the ideal platform to reachover 850,000 in 11 days!
We invite you join the growing number of sponsors that have enjoyed great success at
the Wisconsin State Fair. The Wisconsin State Fair is proud to be affiliated with well known
sponsors such as U.S. Cellular, Coca-Cola, AirTran Airways, Miller Brewing, Budweiser, Cousins Subs
and many, many more.
Wisconsin State Fair Overview
The 2009 Wisconsin State Fair, presented by U.S. Cellular celebrated 158 years of tradition
August 6 - August 16! The Wisconsin State fair is a place and time for friends and families to create and relive memories and enjoy the most affordable, family friendly entertainment event in the state of Wisconsin. The annual Wisconsin State Fair provides the perfect platform for sponsors to showcase their companies and products to over 850,000 visitors in a customized way according to individual corporate goals and objectives over the course of the 11 days.
View The 2009 Wisconsin State Fair Attendance & Demographics. Demographics
2009 Wisconsin State Fair Fun Facts
● 180,000 – Number of pounds of food donated to Hunger Task Force on Opening Day
● 381,926 – Number of Cream Puffs sold
● 60,000 – Number of baked potatoes sold by the Wisconsin Potato Producers
● 18,200 – Number of lemons used to make Catalano’s Lemonade |
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Available Sponsorship Inventory
Please download our sponsorship inventory to learn more about the variety of
sponsorships we have available. If you do not see something within our inventory that
suits your needs, please call us and we will work to create a customized sponsorship
just for you!
Inventory |
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Sponsorship Benefits & Exposure
All sponsorships have the opportunity to include the following benefits and exposure
within the customized sponsorship packages:
● Inclusion in Wisconsin State Fair Advertising
● Inclusion in Wisconsin State Fair Collateral Materials
● PA Announcements
● On-Site Signage
● Website Recognition
● Tickets and Hospitality
Sponsorships Can Also Include Some of the Following Promotional Opportunities:
● Develop high-profile Promotions to Increase sales
● Advance ticket promotion inclusion (perfect traffic builder)
● Admission Discounts
● Customized Promotions On-Site with Bounce-Back to Retail Incentives
Many Ways To Sample
1. One sampling location. Includes space only and opportunity to set up proprietary
or themed attraction to draw consumers to sample your product.
2. Sponsor an attraction that reaches your target audience. Includes signage and a
sampling location adjacent to your sponsored attraction.
3. Exit sampling. Includes the opportunity to reach Fairgoers as they come and exit.
Sampling Successes
● Coca-Cola
● Cedar Crest Ice Cream
● Purina Dog & Cat Food
● Patrick Cudahy
● Golden Guernsey Dairy
● AND MORE!
What Can You Expect?
● An audience of 850,000+ over 11 days.
● A wide demographic of consumers: Youth, Seniors, Male, Female, Parents and Singles.
We’ve Got Your Target Market!
● A friendly & professional staff ready to help you meet your objectives.
● Opportunity to sample and use your company’s mascot.
● Chance to raise brand awareness and acceptance through product trial.
For more information, please contact Jennifer Puente, Sponsorship Specialist: 414.266.7074
or jennifer.puente@wisconsin.gov |
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